Out of all the internet marketing gurus out there, Perry is just about my favorite. I like Perry for the basic fact that he comes across as a very genuine straight shooter, and he teaches highly practical concepts as well as techniques that can be applied and tested immediately! His teaching style also resonates well with me.
Perry is well-known for being the king of Google AdWords. The strategies he teaches in all the MP3s I’ve heard and videos I’ve seen are worth every minute of my time. I’ve played back the MP3s of his seminar (free with Chris Carpenter’s GoogleCash system) in my car over and over again. It’s amazing how much you can learn with a little bit of repetition. I highly recommend this method of learning. It’s allowed me to finally “get it”.
Without further due, here’s a jam packed 2-hour video of him teaching at the X10 conference back in the end of 2004. Although the interface of Google Adwords have changed a little bit since then, most of his material is still VERY relevant today and will get you kick-started in making your AdWords campaigns more profitable…and beat your competition!
Perry’s “Definitive Guide to Google AdWords” is a must have in anyone’s marketing repertoire! (link coming soon)